Perception Audit

As part of the perception management that IMLC will be responsible for, we will regularly take out Perception audits through:

– Running polls on social media about our clients’ and test people’s awareness of our clients’ activities, projects and businesses
– Starting conversations that will show the emotions of the people towards our clients this will give us an idea of what problems to focus on the more.
A perception audit is a strategic marketing option that delivers real value before a major push, during the course of a campaign, and after an effort has run its course. Our audit will provide you with a baseline against which to measure future initiatives, so you can see positive reactions and less criticisms.